The successful opening ceremony of the Chengdu Universiade would not have been possible without the support of various regions across China, among which there is a creative team from Guangzhou for culture and sports business - the RUIFENG Culture.

A reporter from Yangcheng Evening News had an interview with the team members to uncover the story behind the current opening ceremony.

Wang Ruixiang, the chief producer of the opening ceremony and chairman of RUIFENG Tech, said in the interview that a large amount of technical equipment used in the opening ceremony of Chengdu Universiade was sourced from Guangdong. Wang went on to explain that the lighting industry in Guangdong holds a market share of over 85% nationwide, with a share accounting for more than 70% of the global market.

Thanks to the distinctive strengths of Guangdong in stage equipment and artistic technology, the RUIFENG's team developed 40 laser devices to achieve an artistic effect of sun particles on stage. Moreover, the team also developed an intelligent performance device at a high altitude based on the actual slope of the venue in order to create an artistic effect that brought out the best in the theme of "chasing dreams and light". All these have presented a true artistic effect and showcased the youthful vitality of college students to the fullest extent.

In contrast to the largest ground screen used in the opening ceremony of Beijing 2022 Winter Olympic Games, the Chengdu Universiade employed projection technology, which, in practical use, poses a series of challenges. For example, in the event of rainy weather, standing water on the ground may cause a reflection and severely affect the projection effect. Additionally, the projection background laid on the ground also requires a solution to the problem of light decay. "To address this issue, the production team searched far and wide for a final discovery of a suitable manufacturer. The white carpet produced by this manufacturer not only has waterproof functionality but also solves the issue of light decay to the fullest extent, producing excellent projection effects," said Wang Ruixiang.

With RUIFENG Culture's involvement, Guangdong has made a distinctive contribution to the triumph beginning of the Chengdu Universiade.

成都大运会开幕式背后的“广东力量”

成都大运会开幕式的成功离不开全国各地的支持，其中，开幕式制作方就是一支来自广州的创意制作团队——广州锐丰文化。羊城晚报特派成都记者专访了创作团队成员，了解开幕式背后的故事。

成都大运会开幕式总制作人、广州锐丰科技董事长王锐祥在接受采访时说：“成都大运会开幕式上，大量的技术装备来自广东。”

王锐祥表示，广东舞台灯光领域市场份额占据全国的85%以上，其中灯光设备更是占据了全球70%的市场份额。

凭借着广东在舞台装备和艺术科技领域的独特优势，创作团队依托技术支撑，专门研发了40台激光设备，在舞台上呈现太阳粒子的艺术效果。为了实现“追梦追光”的艺术效果，创作团队还根据场馆内坡度不大的实际情况，研发出了一套智能控制高空表演装置，立体化呈现艺术效果，最大程度表现出年轻大学生的蓬勃朝气。

与北京冬奥会开幕式采用的大型地屏显示不同，成都大运会开幕式采用的是投影技术，但投影技术在实际运用中会遇到一系列问题。例如，一旦遇到下雨天，地面积水会形成反光，可能严重影响投影效果；铺设在地面的投影背景，也要求能够最大程度解决投影光衰减的难题。

“对此，创作团队四处寻找，终于找到了合适的厂家。其生产的既有防水功能又能避免光衰减问题的白色地毯，保证了投影效果。”王锐祥说。

文 | 羊城晚报特派成都记者 李钢 邹丽珍
译 | 陈萱