"One Stroke into Guangdong Goods," an interactive AI-powered app jointly developed by Guangdong Education Publishing House and Yangcheng Evening News Group, was officially launched on October 15th, the opening day of the 140th Canton Fair.

Grounded in the content of "Guangdong Goods Global Reach" and "Ballet of Commerce: The Epic of Guangdong's Foreign Trade," the app utilizes the Lingnan Culture Multimodal Large Language Model and AI image generation technology to boost the promotion of Guangdong goods and advance the implementation of the "High-quality Development Project for Counties, Towns and Villages." The app has established a comprehensive digital repository of Guangdong goods, which encompasses 11 major categories and 110 featured themes. The repository features not only traditional intangible cultural heritage items such as Guangcai (Canton porcelain), xiangyunsha silk,and Cantonese herbal tea, but also Guangdong's "smart-manufactured" products such as new energy vehicles, drones, and intelligent robots. These goods showcase the province's profound cultural heritage and robust technological innovation capabilities.

In addition, the app offers a simple and fun interactive experience. Users simply draw a single stroke on the screen, and the app uses AI-powered matching and image generation to create artwork featuring Guangdong goods. By integrating an AI blind box generator and human-AI co-creation model, this fun and innovative experience can also educate users on products' production processes, cultural stories, and industrial value. Besides, users can generate personalized posters with just one click, making it easy to share the culture behind Guangdong goods in everyday life.

As a provincial-level digital cultural innovation project, the app features bilingual Chinese and English support and is tailored for international scenarios such as the Canton Fair and overseas exchanges, helping Lingnan culture and Guangdong smart manufacturing go global. With its lightweight architecture that supports ongoing updates, the app can be adapted to diverse scenarios, including exhibition check-in, science popularization in schools, and city promotion.

Moreover, with a deep integration of traditional publishing and artificial intelligence, the app innovates the form of cultural communication. It empowers the public to actively explore and understand the stories behind Guangdong goods, facilitating the promotion of Guangdong's culture and industries.

广交会上线！AI应用“一笔广货行天下”玩转岭南文化新体验

第140届广交会开幕期间，10月15日，由广东教育出版社联合羊城晚报报业集团研发的AI数字交互应用“一笔广货行天下”正式发布。

该应用依托岭南文化大模型，以《天下广货》《商的芭蕾：广东外贸史诗》为内容根基，运用AI视觉生成技术，赋能广货传播与“百千万工程”建设。平台建成完整广货数字资源库，涵盖11大品类、110个特色主题，既收录广彩、香云纱、凉茶等传统非遗风物，也包含新能源汽车、无人机、智能机器人等广东智造产品，展现广东传统底蕴与科创实力。

产品打造零门槛趣味交互体验，用户在屏幕随手一笔，即可通过AI智能匹配、动态生成广货画作。结合AI盲盒与人机共创模式，体验兼具趣味与新意，同步科普物产工艺、文化典故及产业价值。用户可一键生成专属海报，实现广货文化轻量化、常态化传播。

作为省级数字文化创新项目，该应用配备中英双语传播体系，适配广交会、海外交流等涉外场景，助力岭南文化与广东智造出海。其轻量化可迭代架构，可适配展馆打卡、校园科普、城市宣传等多元场景。

项目实现传统出版与人工智能深度融合，创新升级文化传播形式，让大众主动探索、读懂广货故事，擦亮广东对外文化与产业名片。

文｜记者 惠天骄

译｜黄嘉嘉

审 | 郑奕玲