【大美广东】Dongguan Keyuan Garden: Technology injects new vigor into traditional culture
东莞可园:科技赋能传统文化”活“起来
Lingnan: Beauty Beyond Borders | Keyuan Garden is one of the four famous gardens in Guangdong since the Qing Dynasty and is an iconic element of the ancient Lingnan town of Dongguan. In recent years, Keyuan Garden has stepped up the excavation and inheritance of local culture. At the same time, the garden has deeply excavated its unique characteristics, innovated cultural brand activities, and created its cultural IP. "Mid-Autumn Festival in Keyuan Garden - A Record of Lingnan Life Aesthetics" creatively presents specialty food in Dongguan as well as the beauty of Lingnan's #gardens and #architecture in the form of "web #drama + online variety show" and "culture + technology". #SplendidLingnan #varietyshow
可园是清代广东四大名园之一,是东莞这座岭南古邑的标志元素。近年来可园强化本土文化挖掘与传承,同时深挖可园独有特色,创新文化品牌活动,打造可园文化IP等。其中,《中秋可园——岭南生活美学录》以“网剧+网综”“文化+科技”的形式,创造性呈现东莞饮食风物之美以及岭南园林建筑之美。
文 | 记者 余晓玲
图 | 通讯员 东莞市文广旅体宣 郭译阳