On July 20th, the 13th China International Animation Copyright Fair (ACTIF2023) kicked off at Guangdong Modern International Exhibition Center in Houjie Town, Dongguan City, and will last until July 23rd. The reporter has learned that visitors from around the globe are allowed to enter the venue for free after making a reservation through official channels.

Global participation both online and offline

As the only national-level animation fair in the Guangdong-Hong Kong-Macao Greater Bay Area, the ACTIF has become a shining name card for the development of cultural industry here since its debut in Dongguan in 2009.

The Fair this time covers more than 1,500 well-known IPs of animation and art toys including "Pokémon", "Snoopy", "Andersen's Fairy Tales",  "The Adventures of Tintin", "Pleasant Goat and Big Big Wolf", "Xiao Lin's Comics", and "Chinese Paladin: Sword and Fairy", as well as over 10,000 SKU animation derivative products, which serves as a feast for the eyes of animation and art toys lovers.

Besides, over 500 IP copyright owners, IP agents, animation broadcasting platforms, brands of designer toys and derivatives sales platforms from more than 40 countries and regions including the United States, France, Germany, Russia, Korea and Japan will also participate in the Fair online or offline, marking the largest number of participating international enterprises and IPs in recent years.

Colorful activities highlighting a charming Dongguan

At the launching ceremony, Dongguan was awarded the title of the "Capital of Art Toys in China" by the China Toy & Juvenile Products Association. On the same day, entrepreneurs, experts and industry representatives from the whole industry chain of art toys at home and abroad have also attended the "Gen Z" Pop Culture Industry Forum, discussing topics around art toys, Chinese cartoons, Chinese fashion brands and the metaverse, while offering suggestions for the innovative development of art toys industry and the construction of Dongguan as the "Capital of Art Toys in China".

The 4-day Fair will also witness up to 50 diversified professional activities, industrial activities and public activities held by the organizing committee, including the "Night of Animation & Art Toys", special matchmaking meetings for domestic IPs, the "National Brands Going Out" Amazon Shopping Fair, and the National Animation & Fashion Brands Carnival Show, which will present a feast of fantasy and national customs for the audience.

第十三届中国国际动漫博览会来了！全球观众可免费预约观展

7月20日，第十三届中国国际影视动漫版权保护和贸易博览会（以下简称“第十三届中国国际动漫博览会”）在位于东莞厚街的广东现代国际展览中心启动，展期持续至7月23日。记者了解到，本届展会对全球观众免费开放，通过官方渠道预约后即可入场观展。

线上线下联动，全球广泛参与

中国国际动漫博览会是粤港澳大湾区唯一的国家级动漫展会，也是代表粤港澳大湾区文化产业发展的亮丽名片，自2009年起落户东莞。

本届博览会涵盖宝可梦、史努比、安徒生童话、丁丁历险记、喜羊羊与灰太狼、小林漫画、仙剑奇侠传等超1500个国内外知名影视动漫和潮流潮玩IP以及1万+SKU动漫衍生品，让广大动漫潮玩爱好者大饱眼福。

此外，美、法、德、俄、韩、日等40多个国家和地区的500多家IP版权方、IP代理商、动漫供应链、动漫播出平台、潮玩品牌、衍生品销售平台也会通过线上线下方式参与本届博览会，参与国际企业数和国际IP数为近年来最多。

活动类型丰富，东莞魅力凸显

在启动仪式上，东莞获中国玩具和婴童用品协会授予“中国潮玩之都”称号。同日，国内外潮玩全产业链的企业家、专家学者、行业代表等参加中国潮玩之都——“Z世代”潮流文化产业论坛，围绕潮玩、国漫、国潮、元宇宙等话题展开探讨，为潮玩产业创新发展和东莞潮玩之都建设建言献策。

在为期4天的博览会期间，组委会计划举办近50场丰富多样的专业活动、产业活动和公众活动，包括“中国潮玩之都·动漫潮玩之夜”、国内IP专场对接会、“国潮出海”亚马逊选品会、国漫国潮嘉年华演出等，为观众献上科幻、国风盛宴。

文丨羊城晚报全媒体记者 王雷
翻译丨洪婷
责编丨古司祺
校对丨周勇