On December 26th, the four-day 15th Dongguan Agarwood Culture Industry Expo, held alongside the Liaobu Incense Market intangible cultural heritage events, opened simultaneously at two main venues: the China (Liaobu) Agarwood Culture Museum and the Yaxiang Street in Liaobu Town.

As one of the main venues and a core trading platform in the global agarwood industry, the China (Liaobu) Agarwood Culture Museum hosted exhibition space exceeding 50,000 square meters. The expo attracted more than 300 premium exhibitors from China and abroad, with exhibits spanning the entire industry chain, including agarwood raw materials, handicrafts, agarwood-related utensils and accessories, valuable collectibles, tea and tea sets, as well as intangible cultural heritage-inspired cultural and creative products.

At the other main venue, the Yaxiang Street in Liaobu Town recreated the thousand-year glory of the ancient incense market. A series of intangible cultural heritage performances were staged, including Hanfu costume parades, incense culture displays, and Yingge Dance, alongside hands-on activities such as making scented sachets and weaving Guan grass.

This year's expo attracted professional buyer delegations from countries and regions including the United Arab Emirates, Oman, Egypt, Saudi Arabia, Russia, Serbia, Bolivia, and South Korea, enabling targeted business matchmaking with participating exhibitors.

Since its launch in 2010, the expo has facilitated transactions totaling more than 1.3 billion yuan and welcomed around 1.9 million visits, establishing itself as a key platform for the globalization of the agarwood industry and for innovation in cultural heritage preservation and transmission.

Source：PEARL

第十五届东莞香博会启幕

12月26日，为期四天的第十五届东莞沉香文化产业博览会暨寮步香市非遗活动在东莞沉香文化展览馆与寮步牙香街双主会场同步拉开帷幕。

主会场之一的东莞沉香文化展览馆，作为全球沉香产业核心交易平台，本届香博会总展览面积超5万平方米，吸引300余家海内外优质企业参展，展品涵盖沉香原料、工艺品、香器香具、贵重收藏品、茶叶茶具及非遗文创等全产业链品类。

另一主会场寮步牙香街，复刻千年香市盛景。有汉服巡游、香道雅集、英歌舞等非遗展演，还设有香囊手作、莞草编织等体验活动。

本届香博会吸引了阿联酋、阿曼、埃及、沙特阿拉伯、俄罗斯、塞尔维亚、玻利维亚、韩国等多个国家和地区的专业买家采购团到场，与参展企业展开精准对接。

自2010年创办以来，东莞香博会累计促成交易超13亿元，接待游客190万人次，成为沉香产业全球化、文化传承创新的核心平台。

文 | 记者 余宝珠
图 | 主办方提供
翻译｜曾敏
英文审校｜林佳岱