The GAC Toyota Guangzhou Marathon 2024 is set to kick off on December 8th, with 26,000 participants expected to compete in the marathon event. The race will start at the South Square of Tianhe Sports Center and finish at HaixinshaIsland, following the classic "One River, Two Banks" route that has been certified by World Athletics' AIMS Grade A course measurers.

At the press conference, the organizing committee announced four ambassadors for the event: Vivian Kong Man Wai, the Olympic fencing champion from Hong Kong; Kenenisa BEKELE, renowned Ethiopian athlete; Liang Weikeng, the world badminton champion from Guangzhou; and Rupert Hoogewerf, founder of "Hurun China Rich List."

As a key accompanying event, the 2024 Guangzhou Marathon Expo will take place from December 5th to 7th at the China Import and Export Fair Complex, opening its doors to the public for the first time. The expo will feature several sections, including a race materials pickup area, a historical and cultural display area, and an interactive experience area, showcasing over 40 officially licensed merchandise items about the event. What's more, the parent-child running activity on December 7th is expected to attract 600 families to experience the marathon atmosphere in advance.

To enhance the participant experience, the organizing committee has optimized a number of services. There will be more than 30 music stations set up along the route, and the post-race area will include an ice bath pond, stretching zones, and unique Cantonese refreshments to provide comprehensive recovery options for the racers. This year's design for the finisher's medal incorporates elements of Guangzhou's Sai Kwan Mansions, reflecting a blend of tradition and modernity. New additions this year include humanized arrangements such as an outfit for those who finish the race in three hours, a dim sum refreshment area, and personalized birthday greetings.

Over 6,000 volunteers have joined the team, who have completed several online and offline training sessions. In addition, the event will utilize a facial recognition system and the "Find the Runner" feature for participant identification and status tracking. AI filming technology will also generate personal competition videos and photos for each runner.

During the marathon, the organizing committee will launch the activity called "Guangzhou Marathon Runner Travelling in Guangzhou", offering participants discounts on attractions, hotels, and exclusive deals on Cantonese cuisines. In addition, intangible cultural heritage displays will be featured at the Expo and post-race area, showcasing the charm of Cantonese culture.

Source: Lingnan on the Cloud

融入西关大屋元素！2024广州马拉松赛亮点纷呈

广汽丰田·2024广州马拉松赛将于12月8日鸣枪起跑，比赛设马拉松项目，赛事规模26,000人。比赛起点设在天河体育中心南广场，终点设在海心沙，赛道沿用“一江两岸”经典路线，已通过世界田联A级丈量员测量认证。

赛事新闻发布会上，组委会公布了四位宣传大使，包括中国香港击剑奥运冠军江旻憓，埃塞俄比亚田径名将贝克勒，广州羽毛球世界冠军梁伟铿，以及《胡润百富》创始人胡润。

作为赛事重要配套活动，2024广州·马拉松博览会将于12月5日至7日在中国进出口商品交易会展馆举办，首次面向公众开放。博览会设置了赛事物资领取区、历史文化展示区、互动体验区等多个板块，并展示40余款赛事特许商品。12月7日的亲子跑活动也将吸引600组家庭提前感受广马氛围。

为了提升参赛体验，组委会优化了多项服务。赛事沿途将设置30余个音乐加油站，赛后区域将设有冰池、拉伸区及特色粤式补给，为选手提供全方位恢复服务。完赛奖牌设计融入了广州西关大屋元素，彰显传统与现代的融合。今年还新增了“破3”完赛服，广式点心补给区，以及专属生日祝福等人性化安排。

赛事志愿者团队达6000余人，通过线上线下结合的方式完成了多场通用培训。此外，赛事采用人脸识别系统和“寻迹”功能，便于选手身份核验和状态追踪，AI拍摄技术也将为选手生成个人参赛视频和照片。

赛事期间，组委会还推出“广马选手畅游广州”礼遇活动，选手可享受景区、酒店折扣以及广府美食专属优惠。同时，非遗展示项目将亮相博览会和赛后区域，展现广府文化魅力。

文、图 | 记者 苏荇
译 | 洪婷
英文审校 |赵凡