On May 27th, the 20th China (Shenzhen) International Cultural Industries Fair (ICIF) concluded successfully in Shenzhen after a 5-day run. The fair featured over 120,000 cultural products, with more than 4,000 cultural industry investment and financing projects showcased and traded on-site.

This ICIF continued its focus on offline activities while showcasing and trading online at the same time. The main venue was set at the Shenzhen World Convention and Exhibition Center, covering an exhibition area of 160,000 square meters, which increased by 40,000 square meters compared to last year, representing a 33% increase. The fair also attracted 302 overseas exhibitors from 60 countries and regions and invited over 30,000 overseas professional attendees from 108 countries and regions, both online and offline.

This ICIF comprehensively showcased the extensive application of digital technology in the cultural industry, with a special emphasis on new digital technologies in cultural settings. The fair featured a section dedicated to film, television, publishing, copyright, and gaming e-sports, highlighting the achievements of implementing the national cultural digitization strategy and technology-empowered cultural industries to promote comprehensive digital technology empowerment of the cultural industry through AI, AR, and other multimedia technologies. Eight representative AI big models were exhibited at the "Big Model Industrial Application Hall" of Guangdong exhibition area, showcasing new trends in cultural new quality productive forces driving future lifestyles.

The "Creative China" special exhibition area, which is first set up at the ICIF for the first time, showcased over 300 creative products. Through five main thematic sections named Millennial China, Echoes of the Past and Present, Boundless Creativity, Oriental Charm, and Elegant Lifestyle, ancient glory was seamlessly integrated with modern creativity. In addition, performances of intangible cultural heritage such as Chaoshan Yingge Dance and Dunhuang Flying Apsaras Dance competed to showcase regional cultural characteristics.

This ICIF established the International Cultural Trade Exhibition for the first time. The international exhibition area expanded from 3,000 square meters last time to 20,000 square meters, with 302 overseas exhibitors from 60 countries and regions and over 30,000 overseas professional attendees from 108 countries and regions participating both online and offline. The popularity of booths featuring Turkish carpets, Australian South Sea Pearl, Indian miniature paintings, Iranian enamel, and others remains consistently high. Extensive international cooperation is being carried out, with 18 foreign embassies and consulates in China, including those of Peru, Turkey, Cuba, Pakistan, Laos, and Greece participating in the fair. The Mayor of Edinburgh, UK, personally led a delegation of nine outstanding enterprises to attend the fair. Renowned foreign trade organizations such as the Russian Artists Association, the Spanish Trade Association of the European Union, the Korean Institute of Traditional Culture Research, the Federation of Nepalese Chambers of Commerce and Industry, and the Iran-China Chamber of Commerce also participated in the fair.

Frankfurt Book Fair, the world's largest publishing industry fair, made its debut appearance at the ICIF with its distinctive books. Emphasizing cultural exchange between China and the world, the fair featured cultural equipment and smart cultural consumption terminals, as well as emerging cultural export enterprises such as online literature, web dramas, and online games, expanding their global influence through the fair.

Source:Yangcheng Evening News

第二十届文博会圆满闭幕：4000多个文化产业投融资项目展示交易

5月27日，为期5天的第二十届中国（深圳）国际文化产业博览交易会（以下简称“文博会”）在深圳圆满闭幕。展会展出文化产品超过12万件，4000多个文化产业投融资项目在现场进行展示与交易。

本届文博会继续以线下为主，线上同步展示交易的方式举办。主会场设在深圳国际会展中心，展览面积16万平方米，比去年增加4万平方米，同比增加33%。展会还吸引了来自60个国家和地区、302家海外展商线上线下参展；组织邀请108个国家和地区、3万余名海外专业观众线上线下参会。

本届文博会全面展示数字技术在文化产业领域的广泛应用，突出展示数字新技术在文化场景的应用。设立影视·出版·版权·游戏电竞展，通过AI、AR等多媒体结合的方式，展示实施国家文化数字化战略和科技赋能文化产业取得的成果，推动数字技术全面赋能文化产业。广东展区“大模型产业应用厅”内，8个代表性的AI大模型参展，展现文化新质生产力引领未来生活的新趋势。

本届文博会首次设立国际文化贸易展。国际展区面积从上届3000平方米扩大至本届2万平方米，60个国家和地区、302家海外展商线上线下参展，108个国家和地区、3万余名海外专业观众线上线下参会。土耳其挂毯、澳大利亚“澳白”珍珠、印度细密画、伊朗珐琅彩等展台人气持续高涨。广泛开展国际合作，秘鲁、土耳其、古巴、巴基斯坦、老挝、希腊等18个驻华使领馆组团参展。英国爱丁堡市市长亲率9家优秀企业代表团亮相文博会。俄罗斯美术家协会、欧盟西班牙贸易协会、韩国传统文化研究所、尼泊尔工商联合会、伊朗中国工商会等知名国外贸易机构参展。

本届文博会首次设立的“文创中国”专题展区共展出300多件文创产品，千年华夏、古今辉映、无界纵横、潮韵东方、雅韵生活五大主题板块将古代辉煌与现代创意完美融合。同时，潮汕英歌舞、敦煌飞天舞等非遗表演争相展现地域特色文化。

全球规模最大的出版行业展会——德国法兰克福书展首次携特色图书亮相文博会。中外文化“有来有往”，文化装备和智能文化消费终端，网文、网剧和网游等文化出海“新三样”企业通过文博会扩大国际影响力。

文｜记者 王俊
翻译 | 林佳岱