On April 15th, the 135th China Import and Export Fair (Canton Fair) commences. This Canton Fair will be the first trial to establish a cross-border e-commerce comprehensive trial zone and an overseas warehouse display area, covering an area of 3,000 square meters.

The current Canton Fair is themed around "Advanced Manufacturing,""Quality Home Furnishings," and "Better Living" for its first, second, and third phases respectively. Additionally, there's a concerted effort to bolster the development of new themes such as new energy vehicles and smart mobility, industrial automation and intelligent manufacturing, new energy, and exhibitions concerning"New Energy Vehicles, Lithium Batteries, Solar Cells" among others. Moreover, the smart living zone has been significantly expanded, with a focus on strengthening seven exhibition areas adjusted across three phases, including building materials, bathroom fittings, toys, and maternity and baby products. Overall, the fair boasts a more pronounced theme and deeper integration of themes.

"We are ready! We will definitely get orders!" With the upcoming exhibition, Guangzhou Consumer Goods and Services Group Ltd.(GCGS), the "old friend" of the Canton Fair, has early arrangements in place with several experienced exhibitors proficient in Korean, French, Spanish, and other minor languages, to provide overseas businessmen with "hometown-like sense of cordiality".Ge Weizhi, the deputy general manager of GCGS, told the reporter from Yangcheng Evening Newsthatbased on the company's core businesses, they will showcase textile apparel, plastics, chemical products, furniture, pharmaceuticals, and medical equipment and other products through three phases of this Canton Fair.

In 2023, the Canton Fair's spectacle frequently trended on social media, leading to widespread discussion everywhere in Guangzhou. Accordingly, this year's first Canton Fair is bound to usher in a new boom. As of April 13th, the Canton Fairhas144,000 overseas buyers from 215 countries and regions pre-registered. Registrations from the United States have increased by 21.4%, OECD countries by 13%, Middle Eastern countries by 24.7%, "Belt and Road Initiative" partners by 45.9%, and RCEP countries by 15.5%. Two hundred and eighty-eight leading enterprises and industrial and commercial institutions have confirmed to organize delegations to participate, marking a 21.5% increase compared to the previous session.

首设海外仓展示区，第135届广交会今日开幕

4月15日，第135届广交会开展。本届广交会更会首次试行设置跨境电商综试区和海外仓展示区，面积达3000平方米。

本届广交会第一、二、三期分别以“先进制造”“品质家居”“美好生活”为主题，同时加强培育新能源汽车及智慧出行、工业自动化及智能制造、新能源等新题材、“新三样”相关展区，大幅扩大智慧生活专区，重点巩固建材、卫浴、玩具、孕婴童等7个跨期调整展区，展期主题更鲜明、题材协同更紧密。

“我们准备好了！拿订单充满信心！”展会即将到来，广交会的“老朋友”广州纺织工贸企业集团有限公司早早安排了多名熟悉韩语、法语、西班牙语等小语种的业务员参展，为的就是给海外客商们“家乡般的亲切感”。广州纺织工贸企业集团有限公司常务副总经理葛伟志告诉羊城晚报记者，这届广交会，他们围绕公司核心主业，将展出纺织服装、塑料、化工产品、家具、医药及医疗器械等产品，并贯穿第一期到第三期。

2023年，广交会的盛况屡登热搜，成为广州街头巷尾人人津津乐道的话题。而今年的广交会，势必也将迎来新的热潮：截至4月13日，本届广交会已有来自215个国家和地区的14.4万名境外采购商预注册，其中美国增长21.4%，经合组织国家增长13%，中东国家增长24.7%，共建 “一带一路” 国家增长45.9%，RCEP国家增长15.5%。288家头部企业和工商机构确认组团参会，较上届同期增长21.5%。

文｜记者 孙绮曼
图｜记者 曾育文 梁喻
译｜肖凯欣