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云上岭南 Lingnan on the Cloud
​Shantou's tourism flourishes during 2024 Chinese New Year, attracting over 5 million visitors
来源:羊城晚报 云上岭南 作者:赵映光 发表时间:2024-02-19 21:37

From the Chaoshan opera performance on CCTV's 2024 Chinese New Year Gala, the gorgeous firework show on the seaside, to the popular Yingge Dance that has just stepped onto the international stage...During the recent holiday of Chinese New Year of Dragon, the cultural and tourism department in Shantou has organized over 2,000 cultural and tourism activities, creating a new and vibrant landscape that exudes passion and excitement.

According to CCTV's "Live News" program, Shantou ranked among the top 50 most popular holiday destinations in the country. The data provided by Shantou's cultural and tourism department reveals that during the 2024 Chinese New Year holiday, the city received over 5.07 million visitors, marking an increase of 43.4% compared to the previous year. The tourism revenue reached 4.37 billion RMB, showcasing a staggering growth rate of 133.03%. Among these figures, the seven 4A-grade scenic spots in Shantou received a total of 1.22 million visitors, marking a remarkable year-on-year growth rate of 74.56%.

During festive occasions, Yingge Dance has emerged as one of the most anticipated cultural traditions in the Chaoshan region. From Chaoyang to Chaonan District, Yingge Dance can be observed in almost every village. It is a lively dance performed by people of all ages, from children to adults, symbolizing Chaoshan people's wishes for peace and prosperity. On the afternoon of February 13th, the Yingge Dance performance at the Sun Yat-sen's Memorial Pavilion attracted nearly 60,000 viewers, creating a spectacular scene in the heart of the Little Garden Park.

Starting from the 2023 Chinese New Year, Yingge Dance has gradually transformed from a local folk activity into a mainstream cultural phenomenon. Apart from its local influence, an increasing number of celebrities and artists outside the region have also engaged themselves into the filming of contents related to the Yingge Dance, which has gone viral on the internet, capturing the attention and sparking discussions among numerous netizens. Yingge Dance has become a fashion trend on the national scale and even around the world. As a result, it has secured the top spot among the nation's top ten cultural traditions.

At the same time, the allure of Chaoshan cuisine has become one of the key factors attracting a multitude of visitors. Infused with heartfelt emotions, these carefully crafted culinary delights combine the past and present, creating a shining highlight during the festive season. Comedian Jia Ling, who underwent a remarkable weight loss transformation during the filming of her second directorial work "YOLO," the one that achieved impressive box office success during the 2024 Chinese New Year season, revealed in an interview that her food preferences had changed, saying, "Before, I liked hot pot, but now I enjoy Chaoshan beef."

Delicious and flavorful rice with fish evokes nostalgic memories; crispy and light oil-soaked wheat spikes with squid symbolize beautiful blessings; the steaming beef hotpot with Satay sauce highlights the meticulous craftsmanship of traditional delicacies...During the Chinese New Year, the culinary charm of Shantou remains irresistible. Food enthusiasts flock to popular food streets like Zhenbang, Longyan, and Zhujiang, waiting in long queues in front of restaurants with rave reviews. Time-honored shops and trendy eateries attract both locals and tourists, setting new records in terms of both customer flow and revenue. Deciding what and how to eat in Shantou has become a "blissful dilemma" for food lovers.

Source :Yangcheng Evening News

龙年春节汕头文旅火爆“出圈”,共接待游客逾507万人次

从登上央视春晚的潮剧,到美轮美奂海上焰火晚会,再到“火”出国际的英歌舞……在刚刚过去的龙年春节长假中,汕头文旅部门组织策划了2000多项文旅活动,推动汕头处处呈现出“热辣滚烫”的新景象。

据央视《新闻直播间》栏目公布假期旅游热门目的地,汕头位列全国前50名。汕头文旅部门提供的大数据显示,2024年春节假期汕头共接待游客超507万人次,同比增长43.4%;旅游收入43.7亿元,增长133.03%。其中,汕头全市纳入重点监测的7家4A级景区共接待游客122万人次,同比增长74.56%。

逢年过节,英歌舞成了潮汕地区最值得期待的节日民俗活动之一,在潮阳潮南等地,几乎村村都有英歌舞,从幼童到青壮年都是队伍中的成员,成为节庆中一种热烈的舞蹈,寄托着潮汕人民祈求平安、风调雨顺的美好愿望。2月13日下午小公园亭的英歌舞表演,现场有近6万观众把小公园核心街区围得水泄不通,场面十分壮观。

从去年春节到今年,英歌舞从一种地方民俗活动逐渐成为一种大众文化审美,除了本地的传播,越来越多的明星艺人也在拍摄更多的英歌舞题材,英歌舞在网络上掀起了一股热潮,吸引了众多网友的关注和热议,引起广泛的关注和共鸣。从潮汕到全国,从国内到国外,英歌舞已经成为一种时尚。因此,英歌舞也上榜全国十大民俗活动首位。

与此同时,潮汕美食是人们蜂拥而至的重要原因之一,精心烹制的美食,往往饱含深情。这些美食,让过去与现在重逢,成为节日里的一道亮光。贾玲的第二部导演作品《热辣滚烫》在春节档赢得不俗的票房成绩,瘦身100斤后的贾玲接受媒体的采访时,称“胖瘦前后爱好都变了:以前喜欢吃火锅,现在喜欢潮汕牛肉”。

鲜甜可口的鱼饭,承载着浓浓的乡愁;爽脆不腻的油泡麦穗鱿鱼,蕴含着美好的寓意和祝福;热气腾腾的沙茶牛肉火锅,彰显着精工细作的美食传统……春节期间,汕头的美食魅力依旧势不可挡,镇邦美食街、龙眼美食街、珠江美食街等美食打卡地食客大排长龙,好评如潮。老字号、网红小吃店吸引市民游客寻味而来,客流量与营业额均屡创新高,在汕头吃什么、怎么吃,已经成为吃货们幸福的烦恼。

文|记者 赵映光 通讯员 汕文旅
图|通讯员提供
译 | 洪婷