The 9th China International Import Expo (CIIE) opened on November 5th at the National Exhibition and Convention Center (Shanghai). This year's expo brought together 162 countries, regions and international organizations, with 4,142 overseas exhibitors. Its total exhibition area exceeded 440,000 square meters for the first time. More than 480 representative exhibits made their global debuts, Asian debuts or China debuts, setting a new record. Of these, over 200 made their global debuts or launches. The number of Fortune Global 500 companies and industry leaders surpassed 300 for the first time. Nearly 200 companies and organizations have participated in all nine editions of the CIIE, while more than 2,000 first-time exhibitors joined this year.

This year's expo features six exhibition areas covering intelligent industry and information technology, consumer goods, food and agricultural products, automobiles and smart mobility, medical devices and healthcare products, and trade in services. It also includes an innovation incubation special section.

The Guangdong exhibition area, themed "Guangdong Goods Go Global," featured enterprises including Guangzhou Restaurant Group, Guangzhou Pharmaceutical Holdings, Tao Tao Ju, Haitian Flavouring and Food Co. Ltd., Foshan Lighting and Auratic. Pang Lixing, product manager at the Foshan Lighting Research Institute, said the company has participated in the CIIE for many consecutive years and its products have been sold to overseas markets including North America, Europe and Southeast Asia.

Huang Di, a staff member of Guangzhou King of Kings Group, said the company's products are popular in overseas markets such as New Zealand, Australia, Canada and the United States, in addition to strong domestic sales. Yu Yingxi, director of market development at Guangdong Xinbaotang Biological Technology Co. Ltd., said the company hopes to use the CIIE to connect with overseas channels and R&D resources, and to promote its innovative dried tangerine peel beverages in global markets.

全球好物上新，广货扬帆出海！进博会见证双向开放活力

11月5日，第九届中国国际进口博览会在国家会展中心（上海）开幕。本届展会汇聚162个国家、地区和国际组织，4142家境外企业参展，整体展览面积首次突破44万平方米。全球首发、亚洲首展、中国首秀的代表性展品超过480件，创历年新高，其中全球首发首秀展品超过200件。世界500强和行业龙头企业首次超过300家，九届进博会“全勤”企业和机构近200家，首次参展的“新面孔”企业超2000家。

本届进博会设置技术装备、消费品、农食产品、汽车及智慧出行、医疗器械及医药保健、服务贸易六大展区和创新孵化专区。

广东展区以“广货行天下”为主题，广州酒家、广药集团、陶陶居、海天味业、佛山照明、国瓷永丰源等企业参展。佛山照明研究院产品经理庞立星表示，该企业已连续多年参加进博会，产品已卖到北美、欧洲、东南亚等海外市场。

广州皇上皇集团工作人员黄迪表示，企业产品在国内销售的同时，在新西兰、澳大利亚、加拿大、美国等海外市场也十分畅销。新宝堂集团市场拓展部总监余迎喜表示，希望借助进博会平台，对接海外渠道与研发资源，推进陈皮系列创新饮品出海。

文｜记者 詹淑真
图｜记者 刘畅
译｜魏薇
英文审校｜曾敏