2026 National Day holiday ended with Guangdong's cultural and tourism market remaining vibrant. Preliminary estimates from the Department of Culture and Tourism of Guangdong Province indicate that the province received 62.789 million tourist visits and generated 58.44 billion yuan in tourism spending. Daily average tourist visits and tourism spending increased by 10.1% and 8.9% year on year, respectively.
Guangdong received 9.951 million tourist visits from outside Guangdong, up 21.6% year on year. The figures included 22.643 million visits to scenic areas rated 4A or higher, up 9.4%; 3.420 million visits to key areas along 14 sections of ancient post roads, up 6.9%; 1.831 million visits to 13 classic red tourism scenic areas, up 10.0%; 2.529 million visits to 100 rural tourism spots and historic villages, up 7.4%; and 3.146 million visits to 100 key public cultural institutions, up 5.2%.
Key monitored areas performed strongly. The districts and counties within the Nankun-Luofu Mountain High-Quality Development Pioneer Zone received 2.616 million tourist visits, with daily average tourist visits up 8.3% year on year. The counties and districts within the "Lake+" green development zone around Wanlv Lake received 2.237 million tourist visits, up 3.6% year on year. Among them, the Wanlv Lake Tourist Resort in Heyuan received 292,000 tourist visits, with daily average tourist visits up 34.5% year on year. Zhuhai received 3.108 million tourist visits, with daily average tourist visits up 18.1% year on year. The tourism alliance of Shantou, Chaozhou, Jieyang and Shanwei received 940,000 tourist visits from outside the province, with daily average tourist visits up 27.9% year on year.
Danxia Mountain reported impressive figures. From September 5th to October 7th, Danxia Mountain received 704,000 tourist visits, up 106.8% year on year, and generated 28.23 million yuan in tourism revenue, up 79.3% year on year. During the National Day holiday, Danxia Mountain received 340,000 tourist visits, with daily average tourist visits up 97.3% year on year, and recorded 17.97 million yuan in tourism revenue, up 62.5% year on year.
这个国庆假期,广东人气爆棚!
2026年国庆黄金周收官,广东文旅市场持续火热。据广东省文化和旅游厅初步测算,全省接待游客6278.9万人次,实现旅游花费584.4亿元,日均分别同比增长10.1%、8.9%。
其中,接待入粤游客995.1万人次,同比增长21.6%;全省4A级及以上景区接待游客2264.3万人次,同比增长9.4%;14段古驿道沿线重点区域接待游客342.0万人次,同比增长6.9%;13家红色旅游经典景区接待游客183.1万人次,同比增长10.0%;100个乡村旅游点和历史古村落接待游客252.9万人次,同比增长7.4%;100个重点公共文化机构接待市民游客314.6万人次,同比增长5.2%。
重点监测区域表现突出。环南昆山—罗浮山引领区所在区县接待游客261.6万人次,日均同比增长8.3%;环万绿湖“湖泊+”绿色发展区所在县区接待游客223.7万人次,同比增长3.6%,其中河源万绿湖风景区接待游客29.2万人次,日均同比增长34.5%;珠海接待游客310.8万人次,日均同比增长18.1%;潮汕旅游联盟(四市)接待入粤游客94.0万人次,日均同比增长27.9%。
丹霞山数据亮眼。9月5日至10月7日,丹霞山接待游客70.4万人次,同比增长106.8%,旅游收入2823万元,同比增长79.3%。其中,国庆假期接待游客34.0万人次,日均同比增长97.3%,旅游收入1797万元,同比增长62.5%。
文|蚁璐雅
译|黄健新
英文审校|曾敏