During this year's National Day holiday, Guangzhou rolled out more than 2,000 cultural and tourism activities. The city received a total of 16.05 million tourist visits and recorded 14.5 billion yuan in cultural and tourism consumption, up 5.5% and 5.9%, respectively, on a comparable basis. Data from several online travel platforms showed that Guangzhou continued to rank among the most popular destinations during the National Day holiday.
The 35 monitored cultural and tourism attractions received nearly 8.99 million visits. More than 6.96 million of the city's tourist visits were made for rural tourism.
The "One River, One Scroll of Guangzhou" themed light show presented animations featuring five urban motifs at 9 locations along the Pearl River. Canton Tower staged the "Celebrating the National Day above the Clouds · Red-themed Canton Tower" series of activities. Chimelong Safari Park held the "Global National Treasures Carnival" grand parade.
The performing arts market was also vibrant. Guangzhou Dramatic Arts Centre staged "HUIS CLOS". The Ersha Island Four Seasons Concert Series ran for 7 consecutive days. The Guangzhou Acrobatic Troupe presented "Sprouting Miracle—U Show" at the theater of the Guangzhou Cultural&Arts Centre. The "Bai'etan Grand Stage Weekend Art Show" was open to the public free of charge for 7 consecutive days. Concerts by Li Yugang and Wang Sulong were held in succession, along with "Hans Zimmer Live-The Next Level".
More than 100 activities were held at museums and cultural venues. The Guangzhou Museum of Art continued to host the special exhibition "Guangzhou Through the Millennia" and the "One Thought Dunhuang" grotto art exhibition. The Nanyue King Museum held "A Gift of the Nile: Ancient Egyptian Artifacts and Digital Art Experience", while Guangzhou Library presented the "Traditional Chinese Culture Digital Art Exhibition."
Technologies including AI, XR and digital humans were brought into cultural and tourism settings. Embodied robots and robot dogs staged a "Future Dance Show" at Canton Tower, while the "Robot Wonderful Night" series was staged for 7 consecutive days at the Guangdong Science Center.
The 19th China International Comics Festival received more than 450,000 industry professionals and anime and comic fans, with visitors from outside Guangdong accounting for more than 46%. Events including the challenge and play-in stages of the 2026 King Pro League (KPL) Grand Finals were held in succession. Bai'etan MixC officially opened during the holiday, becoming a new riverside landmark.
国庆长假广州文旅市场“双涨”:接待游客1605万人次,实现文旅消费总额145亿元
今年国庆黄金周,广州推出2000多场文旅活动。全市累计接待游客1605万人次,实现文旅消费总额145亿元,同口径分别增长5.5%、5.9%。多家在线旅游平台数据显示,广州持续领跑国庆黄金周热门旅游目的地榜单。
纳入监测的35家文化旅游景区共接待游客近899万人次。全市接待的市民游客中,乡村游游客超696万人次。
“一江珠水·广州画卷”主题灯光演绎在珠江沿岸9个点位呈现五大城市意象动画。广州塔推出“云端庆华诞·红动广州塔”系列活动。广州长隆野生动物世界举办“全球国宝嘉年华”大巡游。
演艺市场活跃。广州话剧艺术中心上演《禁闭》,“二沙岛四季音乐会”连续七天奏响,广州杂技团《萌动奇迹·U SHOW》在广州市文化馆剧场演出,白鹅潭大舞台周末艺术汇连续七天免费开放。李玉刚、汪苏泷演唱会和汉斯·季默传奇音乐会接续开演。
文博场馆推出百余场活动。广州艺术博物院“城脉千年”专题展、“一念敦煌”石窟艺术大展持续开放,南越王博物院举办古埃及文物与数字艺术体验展,广州图书馆推出“天生我材·李白”数字艺术展等。
AI、XR、数字人等技术落地文旅场景。具身机器人与机器狗在广州塔上演“未来舞蹈秀”,“机器人奇妙夜”在广东科学中心连续上演七天。
第十九届中国国际漫画节接待业内人士与动漫爱好者超45万人次,省外观众占比逾46%。2026王者荣耀KPL电竞年度总决赛擂台赛及突围赛等活动轮番登场。白鹅潭万象城假期正式开业,成为滨江新地标。
文 | 记者 黄宙辉 刘星彤 通讯员 穗文广旅宣
图 | 各文旅场所提供
译 | 郑书悦
审 | 曾敏