On August 25th, the first Pop Music Creation Conference (Guangdong) was held in Guangzhou. The conference unveiled "Several Measures for Promoting High-Quality Development of the Music Industry in Guangzhou," announced the establishment of the Pop Music Industry Collaboration Alliance and launched the Chinese Pop Music Original Chart. On the same day, Guangzhou Music Park officially opened, with its first event, the "Greater Bay Area Pop Music Night," kicking off. Together, these initiatives send a clear message that Guangdong is doubling down on original music, strengthening the industry ecosystem and embracing change.

The vitality of pop music is rooted in originality. Guangdong should seize this opportunity to strengthen music talent development, improve the copyright protection system, encourage and support high-quality original works, and guide musicians to create works with substance and warmth, thereby moving pop music toward higher quality and greater refinement.

Embrace technological change and seize the new opportunities in AI music. Guangdong should capitalize on the opportunities presented by AI integration in the music industry, fill gaps in copyright rules for AI-assisted creation, and foster an ecosystem for human-AI collaborative creation, using technology to drive the transformation and upgrading of the music industry.

Make pop music part of everyday life and a new engine of urban cultural vitality. The launch and operation of Guangzhou Music Park shows that efforts should be made to promote deeper integration between pop music and urban development, public culture, and cultural and tourism consumption. More music-integrated business models and scenarios should be explored to unlock consumer potential.

首届流行音乐创作大会，释放了哪些信号？

8月25日，首届流行音乐创作大会（广东）在广州举行。大会现场发布了《广州市推动音乐产业高质量发展的若干措施》，宣布成立流行音乐产业协作联盟、推出华语流行音乐原创榜。同一天，广州音乐公园开园，首场活动“湾区流行音乐夜”启幕。一系列举措，释放出深耕原创、完善生态、拥抱变革的鲜明信号。

流行音乐的生命力根植于原创。广东要以此为契机，加强音乐人才培养，完善版权保护体系，鼓励和扶持原创精品，引导音乐人创作出有思想、有温度的作品，推动流行音乐向高质量、精品化方向升级。

拥抱技术变革，抢占AI音乐新赛道。广东要抓住“人工智能+音乐”产业发展机遇，填补AI创作版权规则方面的空白，优化人机协作创作生态，以科技赋能推动音乐产业的迭代升级。

让流行音乐融入日常，成为城市文化活力新引擎。广州音乐公园的落地运营启示我们，要推动流行音乐与城市建设、公共文化、文旅消费的深度融合，积极探索打造更多“音乐+”新业态、新场景，激活消费潜能。

文| 记者 杨帅
图| 主办方提供
译｜魏薇
英文审校｜盛嘉