【大美广东】Dongguan Trendy Toys Open Doors to Global Markets
东莞潮玩叩开全球市场大门
With Labubu's meteoric rise in trendy toys, "Made in Dongguan" has also gained widespread recognition. This craze has not only solidified Dongguan's foothold across global markets, but also ignited a transformation engine for local toy enterprises.Dozens of companies now dive into original IP creation, launching brand-empowered ventures that set sail into international waters.
随着Labubu在潮玩市场的强势崛起,“东莞制造”也随之声名大噪。这股热潮不仅让东莞潮玩在全球市场站稳脚跟,更点燃了东莞本土潮玩企业的转型引擎。众多潮玩企业纷纷投身原创IP开发,实现品牌价值赋能之下的扬帆出海。
翻译:雷诗雨(实习)
审校:罗洁
终审:王予湉