On September 12th, at the 2024 China International Fair for Trade in Services (CIFTIS) held in Beijing, the Guangdong exhibition group showcased a range of self-developed technological products under the theme "Guangdong Services, Global Sharing." The exhibits included the intelligent spinal adjustment robot, industrial AR glasses, and low-altitude infrastructure support equipment, highlighting the robust capabilities of "intelligent manufacturing in Guangdong."

In recent years, knowledge-intensive service trade has increasingly become a new driving force for the development of service trade in Guangdong. In the first half of this year, Guangdong's total service import and export value reached 89.36 billion dollars, a 14.1% increase year-on-year. Among this, knowledge-intensive services saw rapid growth, with import and export values of 49.9 billion dollars, accounting for 55.8% of the total service trade.

The exhibition showcased numerous highlights in the field of digital technology. Ten companies, including Power Leader and Goolton, demonstrated innovative applications of technologies such as artificial intelligence and the Internet of Things. For instance, Guangzhou Coeus Digital Technology Co., Ltd. presented their latest "black technology", a small-sized holographic fan screen with eye-popping 3D effects and a transparent, three-dimensional display, which became a focal point of the event. Additionally, Goolton's AR glasses and Cloudcore's AI health products further illustrated how technology is transforming daily life and offering new interactive experiences for attendees.

In industrial design, new products made in Guangdonghighlight the market potential of innovative design. Huazhishu's intelligent spinal adjustment robot, Moka's panoramic screen art TV, and Chenchuang's security radar equipment each offer diverse products to meet personalized customer needs.

Guangdong is not only an economic powerhouse but also a major cultural hub. In the cultural trade section of the exhibition, six companies, including Guangdong WinSing Animation Co., Ltd., showcased the integration of culture with technology and creative design. Notably, WinSing's booth featured eye-catching animated merchandise such as "GG Bond," "Into The Mortal World," and "GoGoBus," drawing significant attention.

"The CIFTIS offers us the opportunity to connect with international buyers," said Long Jinlian, Public Affairs Manager at WinSing. "Our participation in several CIFTIS events has shown us the strong demand for Chinese cultural products abroad. Since 2019, we have been distributing products in overseas markets and have launched in countries like Russia and the Republic of Korea. We hope to gain further insights into the international market and introduce more diverse products and services to meet global consumer needs."

Many companies found new market opportunities at this year's CIFTIS. Zhu Fei, a representative from Dongguan Aifen Biotechnology Co., Ltd., said, "Our company focuses on producing eco-friendly cat litter from straw, with our R&D center located in Dongguan. Currently, most of our products are exported abroad. For the domestic market, we plan to establish 50 production plants between 2024 and 2025. At this fair, we also signed cooperation agreements with local governments in Henan and Anhui provinces to jointly invest in building a demonstration base for comprehensive straw utilization projects."

“广东智造”亮相服贸会

智能调理脊柱机器人、工业AR眼镜、低空基础设施保障装备……9月12日，在北京举办的2024年中国国际服务贸易交易会上，广东展团以“广东服务全球共享”为主题，展出多款自主研发的科技产品，展示“广东智造”的强劲实力。

近年来，知识密集型服务贸易日益成为广东服务贸易发展的新动能。今年上半年，广东服务进出口总额893.6亿美元，同比增长14.1%。其中，知识密集型服务进出口增长快速，服务进出口额499亿美元，占服务贸易总额比重达55.8%。

在数字技术领域，本次展会亮点纷呈。宝德科技、谷东科技等10家企业展示了人工智能、物联网等数字技术的创新应用场景。例如，广州科伊斯数字技术有限公司展出了他们最新研发的黑科技——小尺寸全息风扇屏，其裸眼3D效果和立体通透的显示画面成为展会的焦点之一。此外，谷东科技的AR眼镜全产业链产品、云芯科技的AI康养产品等，进一步展示了科技如何改变生活，为观众带来新的互动体验。

在工业设计领域，广东制造的新产品充分展现了创新设计的市场潜力。华之术的智能调理脊柱机器人、茂佳的全景屏艺术电视、辰创科技的安保雷达设备等，通过提供差异化的产品，满足用户的个性化需求。

广东不仅是经济大省，也是文化大省。在文化贸易展区，广东咏声动漫股份有限公司等6家企业展现了文化与科技、创意设计的融合成果。现场，咏声动漫的《猪猪侠》《落凡尘》《百变校巴》等动漫衍生品十分吸睛。

“服贸会为我们提供了接触海外客商的机会。”咏声动漫公共事务负责人龙金莲表示，“参加几届服贸会的经历，让我们深刻感受到国外市场对中国文化产品的强烈需求。自2019年以来，我们在海外市场发行产品，并已在俄罗斯、韩国等国家上线。希望能进一步了解国际市场，推出更多元化的产品和服务，以满足全球消费者的需求。”

不少企业也在本届服贸会找到新的市场机会。东莞爱芬生物科技有限公司参展商朱飞表示：“公司专注于利用秸秆生产环保猫砂，研发中心位于东莞。目前，大部分猫砂产品出口国外。针对国内市场，我们计划在2024年至2025年间，建立50个生产工厂。本次服贸会，我们还与河南和安徽两省的地方政府签署了合作协议，共同投资建设秸秆综合利用项目示范基地。”

文丨记者 詹淑真
图丨受访者提供
翻译丨林佳岱
英文审校丨赵凡