The 134th Canton Fair saw its offline export volume reaching 22.3 billion US dollars, a recovery growth of 2.8% compared to the 133rd session. Particularly, the export volume of brand enterprises hit 6.35 billion US dollars, up by 7.8% compared to the last session, accounting for 28.5% of the total export volume.

The number of offline overseas buyers grew by over 50%

As of November 3rd, the offline and online sessions of the Canton Fair received overseas buyers from a total of 229 countries and regions, including 197,869 overseas buyers participating offline, a growth of 53.4% compared to the last session, and 126,343 buyers from countries related to the Belt and Road Initiative, accounting for 63.9% while marking a growth of 68.6%. A total of 117 business organizations participated as groups, including the Malaysia-China Chamber of Commerce, the Hungarian National Association of Entrepreneurs and Employers, and the Peru-China Chamber of Commerce.

Canton Fair's "superpower" reached out to the world

During this session, 165 multinational leading companies, including Walmart from the United States, Tesco from the United Kingdom, Aldi from Germany, and AEON from Japan, sent their buyers to the Fair. The number of overseas buyers participating online reached 453,857, marking a growth of 16.2% compared to the last session. One-stop sourcing was achieved at the Fair, making Chinese products widely welcomed in the global market.

Enterprises from Japan participating in the exhibition for the first time have signed several substantial orders with Chinese companies on-site. Turkey, as the largest national exhibitor in this session, has gladly received the invitation for the next session and is now preparing diligently for it. Many overseas exhibitors have expressed that the import exhibition of the Canton Fair has opened a fast lane for them to enter the Chinese market, while also allowing them to connect with customers from around the world, bringing new opportunities for expanding the global market.

During the Canton Fair, Baiyun International Airport and Pazhou Ferry Terminal received over 30,000 passengers per day.

Over 2.75 million online exhibits caught people's eyes

Over 2.75 million exhibits have been uploaded by the participating enterprises on the online platform, including over 700,000 new products, around 110,000 smart products, over 430,000 green and low-carbon products, and about 230,000 products with independent intellectual property rights.

According to relevant data, the cumulative number of visitors on the online platform of this session reached 7.89 million, with 6.6 million overseas viewers, accounting for 84% of the total. The cumulative visitors to the online stores reached 4.386 million, with 4.348 million visits to the stores of the export exhibition and 38,000 visits to the import exhibition. The exhibiting enterprises conducted a total of 3,362 live-streaming presentations, with around 30,000 viewers.

Compared to previous sessions, the online platform this time provided more convenient management, more professional content and smoother supplier and purchaser connections, all of which were widely praised by exhibitors and buyers. After the conclusion of this Canton Fair, the online platform will still remain open.

图集｜第134届广交会闭幕，出口成交额223亿美元

本届广交会线下出口成交额达223亿美元，比第133届增长2.8%，呈恢复性增长态势。品牌企业出口成交63.5亿美元，比第133届增长7.8%，占出口成交总额的28.5%。

线下境外采购商数量增长超五成

截至11月3日，共有来自229个国家和地区的境外采购商线上线下参会。其中，线下参会的境外采购商197869人，比第133届增长53.4%。“一带一路”共建国家采购商126343人，占比63.9%，比第133届增长68.6%。共有117家工商机构组团参会，包括马来西亚中国总商会、匈牙利企业家与雇主协会、秘鲁中国商会、巴西中国商会、尼日利亚拉各斯工商会等。

全球共享广交会“超级流量”

本届广交会，165家跨国头部企业组织了买手参会，包括美国沃尔玛、英国特易购、德国Aldi、日本永旺等。线上参会境外采购商453,857人，较第133届增长16.2%。境外采购商在广交会上可以实现一站式采购，中国制造受到全球市场广泛欢迎。

日本展团首次参展的企业现场与中国企业签下价值可观的多个订单。土耳其作为本届参展规模最大的国家展团，已积极响应下届参展邀约并认真筹备。境外参展企业表示，广交会进口展为他们搭建了进军中国市场的快速通道，同时也结识了大量来自世界各地的客户，为拓展全球市场带来了新机遇。

广交会期间白云国际机场、琶洲港澳客运码头口岸每日出入境超3万人。

超275万件线上展品引关注

参展企业在线上平台累计上传展品超275万件，其中新产品超70万件、智能产品约11万件、绿色低碳产品超43万件、自主知识产权产品约23万件。

数据显示，本届广交会线上平台累计访客数789万人，其中境外访客数660万人，占比84%。参展企业店铺累计访问量438.6万次，其中出口展参展企业店铺累计访问量434.8万次，进口展参展企业店铺累计访问量3.8万次。参展企业累计连线展示3362场次，约3万人次观看。

与往届相比，线上平台商机管理更便利、展示内容更专业、供采对接更顺畅，受到展客商普遍欢迎。本届广交会闭幕后，线上平台继续开放。

文｜记者 孙绮曼 黄颖琳
翻译 | 洪婷
图｜记者 梁喻 贺全胜