On May 21st, the 22nd China (Shenzhen) International Cultural Industries Fair (ICIF) will open at the Shenzhen World Exhibition & Convention Center.

At this year's ICIF, AI has emerged as a defining theme. In this regard, Guangdong has specially designed a "Cultural Industry + AI" exhibition route, where over a dozen enterprises—including Tencent, Quwan Technology, and Winsing Animation—will collectively showcase their AI-powered achievements.

In Guangdong, AI has become deeply embedded in every stage of cultural creation. Shenzhen RabbitPre's self-developed UniWorldlarge visual-spatial AI model can generate cultural and creative promotional images, exhibition hall presentation slides, and cultural public-education infographics in a matter of seconds, all from a single-sentence prompt. As of March this year, the Yangcheng Evening News Group's "Lingnan Culture Large Model" has completed the construction of a Lingnan culture corpus containing over one billion tokens. It has also launched the "Wenhua Tong" AI agent, which delivers integrated smart services including personalized cultural tourism guides and dynamic, interactive cultural maps. In the gaming sector, 37 Interactive Entertainment's vertical industry AI model, "Xiaoqi," has developed over 400 AI agents covering all business dimensions, including art design, ad targeting, customer service, and operations. Furthermore, its AI motion capture technology has reduced what was traditionally a 10-minute workflow to just 10 to 20 seconds.

AI technology is also enabling Guangdong's cultural products to reach global markets far more efficiently. Shenzhen KUKAN Culture's self-developed AI dubbing and localization systems can complete the translation and dubbing of an entire short-form drama series within just six hours. Its overseas cross-platform media network spans over 500 accounts, reaching more than 185 million users worldwide. Meanwhile, YoyWow has integrated AI into the end-to-end pipeline of content planning, production, and distribution, and has consistently exported more than 20 film and television works to overseas markets.

Source:PEARL

文博会抢先看！广东“AI+文化”放大招

5月21日，第二十二届中国（深圳）国际文化产业博览交易会将在深圳国际会展中心开幕。

本届文博会，AI成为一大关键词。对此，广东专门设置了“文化产业＋AI”观展路线，腾讯、趣丸科技、咏声动漫等十多家企业的“AI+”成果将集体亮相。

在广东，AI已深度嵌入文化创作的每一个环节。深圳兔展智能自主研发的UniWorld视觉空间智能大模型，只需“一句话”指令，几秒内即可生成文创宣传图、展馆PPT和文化科普图；羊城晚报报业集团旗下的“岭南文化大模型”截至今年3月，已完成超10亿词元岭南文化语料建设，并推出“文化通”智能体，可提供个人文旅导览、文化活地图等一体化智能服务；在游戏领域，三七互娱打造的行业大模型“小七”已开发400多个智能体，覆盖美术、投放、客服、运营等全业务维度，其AI动捕技术将传统10分钟的工作压缩至10-20秒。

AI技术还让广东文化产品更高效地走向世界。深圳酷看文化自主研发的AI译配、AI剪辑系统，6小时内即可完成整部短剧的翻译配音，其海外全媒体矩阵拥有超500个账号，辐射用户高达1.85亿。雅文传播则将AI融入内容策划、生产、分发全链路，已稳定向海外输送20余部影视作品。

文｜记者 杭莹
译丨陈冠臻
英文审校丨曾敏