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Guangdong-branded agricultural products draw buyers worldwide at Guangdong Modern Agriculture Expo
source:羊城晚报-PEARL| 发表时间:2026-04-13 21:54

From April 10th to 12th, the 15th Guangdong Modern Agriculture Expo took place in Dongguan. Within its 10,000-square-meter exhibition area, flagship products from all 21 cities in Guangdong were on display.

Professional buyers from across China arrived with clear budgets and sourcing lists, moving from booth to booth in search of promising products. While domestic buying was brisk, Guangdong's agricultural products also attracted strong interest from international buyers.

"Many of the early Chinese immigrants to Australia came from Guangdong and Hong Kong, China, so there is strong demand there for agricultural products from Guangdong," Kelly, president of the New South Wales chapter of the Australia-China Agribusiness Association, told reporters. During the expo, she held talks with a number of Guangdong companies. "Ready-to-cook fish fillets with pickled mustard greens in small packs should be well-received in Australia. Salted duck eggs and century eggs, in fact, have already entered mainstream retail channels as well as Chinese supermarkets there," she said.

Behind the steady stream of buyers is the growing strength of Guangdong's agricultural products in terms of both quality and innovation. In traditional areas of strength, Yinghong No. 9, the signature variety of Yingde Black Tea, has long been sold in more than 70 countries, prized for its rich, brisk taste and mellow, sweet finish. In Zhaoqing, cinnamon has moved beyond its traditional medicinal use into the broader health and wellness industry, spawning products such as tea beverages, health supplements and lumbar patches that cater to growing consumer interest in wellness.

On the innovation front, Taishan Red Cherry Coffee's rice milk coffee caught the attention of many buyers. Blended with rice milk derived from Taishan Simiao rice, this coffee retains the aroma of coffee while offering an alternative for consumers with lactose intolerance.

粤字号农产品香飘海内外!广东农博会产销两旺

4月10日-12日,第十五届广东现代农业博览会在东莞举办。1万平方米的展区内,广东21个地市的“粤字号”拳头产品悉数亮相。

各地专业采购商带着明确的预算和选品清单,在展位间持续“寻宝”。国内采购热火朝天的同时,国际采购商的目光也被广东农产品所吸引。

“澳大利亚早期的华人移民大多从广东、香港过去,当地对广东农产品的需求非常大。”澳中农业产业协会新州会长凯俐告诉记者。展会期间,凯俐已对接了多家广东企业,“酸菜鱼片预制菜的小包装产品,在澳大利亚应该会很受欢迎。咸鸭蛋和皮蛋其实已经出口到澳大利亚的主流市场和华人商超了。”

采购商纷至沓来的背后,是广东农产品日益扎实的品质与创新功底。在传统优势领域,英德红茶的代表性品种英红九号以其浓强鲜爽、醇厚甜润的品质,早已畅销全球70多个国家;肇庆的肉桂则完成了从药材到大健康产业的跨越,开发出茶饮、保健品、腰椎贴等衍生产品,契合了当前养生调理的市场热点。

在创新突破方面,台山红樱桃咖啡“米乳咖啡”让不少采购商驻足。研发者将台山丝苗米的米浆与咖啡融合,既保留了咖啡香气,又解决了部分消费者乳糖不耐受的痛点。

文|记者 孙牧 许悦
图|受访单位供图
译 | 郑奕玲
审 | 柯妃娟

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